Corporate Expertise & Experience
Sydney 2000 Olympic Games
APP Corporation Pty Ltd
Senior Project Director /
Business Development Manager
Sydney Olympic Park, Showground venues for the Olympic Handball, Baseball, Modern Pentathlon, Basketball, and the Northern Food Court.
Olympic Sailing Shorebase Facility at Rushcutters Bay.
Olympic Beach Volleyball Stadium on Bondi Beach.
Olympic Cycling Velodrome at Bankstown.
Olympic Tennis Centre at Sydney Olympic Park.
Olympic Triathlon, the Olympic Road Cycling, and the Olympic Marathon courses.
Olympic Water Polo Aquatic Centre at North Ryde.
The Olympic Banner Program for Sydney.
Project Management and Procurement for Olympic Badminton, Handball, Modern Pentathlon Test Events.
Future Marketing Plan for the Olympic Tennis Centre.
The Truffle Group
Responsible for staffing, equipment, logistics management and catering co-ordination for 30 suites, sponsor hospitality tent and all infrastructure – kitchen marquees, generators, refrigeration, site transport etc
Responsible for profitable delivery of catering events in multiple venues for high level corporate, government, charity, private & celebrity clients.
Obtained costings from various suppliers so as to provide accurate proposals to clients including all production costs, covering items such as transport costs, catering prices, staffing requirements, design costs e.g. special furniture or themeing charges, and technical requirements.
Core Entertainment Pty Ltd
Managing all aspects of international concert tours
Negotiation and contracting with artists, venues and contractor’s, budgeting, developing an integrated media and publicity campaign to sell tickets.
Providing marketing, promotion and advertising advice to a number of companies and organisations.
Sellout concerts of Ray Charles with the Sydney Symphony Orchestra at the Sydney Opera House
Sellout concerts of Ray Charles with the Melbourne Symphony Orchestra at the Victorian Arts Centre
Ray Charles with the Queensland Symphony Orchestra at the Brisbane Convention Centre.
Sydney Olympic Bid
During the association with the Olympic Bid, initiated and secured multi-million dollar corporate sponsorship support for the Sydney 2000 Olympic Bid, from a range of companies in particular, St George Bank, 3M, Pearl and Dean and Kodak.
As a member of the Communications Commission sub-committee on the Olympic Volunteer’s Program, devised and negotiated the St George Banks implementation of the “Sign for Sydney Campaign”, during which over 100,000 people signed up to join the Sydney 2000 Olympic Volunteer Program.
As acting Chair of the sub-committee on ‘Signage and Decoration’, negotiated a large scale corporate sponsorship by 3M Australia Posters of Billboard Poster, Metrolites, and Cinema Screens and worked with the sub-committee and Bid Communications staff to decorate Sydney with the “Share the Spirit” identification.
Initiated joint Olympic Bid and Television Network senior executive meeting’s with the Nine Network and Network 10 to secure major multi-million dollar community service television community service advertising support for the Bids “Share the Spiirit” Campaign.
Was a member of the Communication Commission sub-committee overseeing the preparation of the final presentation by the Sydney Olympic 2000 Bid Team to the International Olympic Committee in Monte Carlo prior to the IOC vote and subsequent announcement of Sydney as the 2000 Summer Olympics Host City.
St Vincent’s Hospital
Victor Chang Cardiac Research Centre & Centre for Immunology
Marketing and Fundraising Consultant
Secured the Centennial Park Trust and the NSW Government agreement for use of Centennial Park.
Secured cash flow funding through Westpac Bank, and corporate sponsorship.
Was one of the Executive Producers for the INXS - Concert for Life, that raised $608k for St Vincent’s and $240k for the Centennial Park Trust.
Produced a subsequent fundraising event for St Vincent’s Hospital that I also conceived and created, The Hey Hey it’s Saturday joint Elton John Aids Benefit Concert.
Secured participation by Hey Hey it's Saturday to host a national telethon.
Secured the agreement of the Victorian TAB to collect donations for the telethon raising over $1 million.
Member of an international team that secured inexcess of US $6 million through sponsorship, advertising, and international television rights for the event.
Planned and coordinated all corporate involvement including; contractual obligations, signage, corporate hospitality, advertising, sales promotion, travel and accreditation etc.
Provided assistance and advice to the television host broadcaster, international television crews, photographers and the media.
Negotiating a US $5 million marketing rights contract with the combined Rugby Boards of Australia and New Zealand. Appointment of the Australian and New Zealand Television Host Broadcaster.
Appointment of the Australian and New Zealand Television Host Broadcaster.
Conceptualised and developed corporate sponsor opportunities in England, Europe, New Zealand and Australia.
Was Marketing Advisor to the ‘Organising Committee’ of World Cup Rugby, during its first year of planning before being moved to V8 Supercars.
Ensured the events ran according to the International Tennis Federation (ITF) standards required of all Davies Cup Ties world-wide.
Member of the Davis Cup Tennis ‘Organising Committee’.
Liaised with the Television Host Broadcaster, Network 7, and ESPN ensuring their successful coverage.
The Sydney Festival
New Years Eve Celebrations
The Triple M Rock Concert in the Domain.
The Stubbies Board-sailing Marathon
The Australia Day Official Re-enactment.
Festival of Sydney Parade
The Wine & Diners Club Festival